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Role

Website
Branding
Logo Design

Client

Whitestone Management

Date

2023

Software

WordPress
Elementor Pro
Adobe Illustrator
Adobe InDesign

Role

Website, Branding, Logo Design

Client

Whitestone Management

Date

2023

Software

WordPress
Elementor Pro
Adobe Illustrator
Adobe InDesign

Overview

Whitestone Management, a real estate development and consulting company, recognized the need for a brand overhaul to match their esteemed reputation.
Their existing logo and website were severely outdated and failed to reflect the sophistication synonymous with their growing brand. To stay ahead in the
competitive market, Whitestone Management envisioned a complete transformation—brand new logo, brand guidelines, and website that would serve as a
beacon of their unwavering commitment to excellence and elegance.

Results

I initiated Whitestone Management's brand transformation with a new logo that embodys their elegance and class. This laid the groundwork for the
development of comprehensive brand guidelines, ensuring consistency across all touchpoints. Additionally, I crafted a dynamic website that showcased their
impressive portfolio and offered a user-friendly interface for easy updates. By crafting a customizable template, I empowered the client to effortlessly expand
their portfolio and showcase their latest projects. This enables them to effectively communicate their expertise to prospective clients, positioning them for
continued success in the competitive real estate market.

Disclaimer: The live website may have been edited since the original design.

Brand Guidelines

01  /  Brand Guidelines
02  /  Table of Contents
03  /  About Us
04  /  Mission
05  /  Values
06  /  Brand Personality
07  /  Tone of Voice
08  /  Logo
09  /  Logo
010  /  Logo
011  /  Logo
012  /  Logo
013  /  Typography
014  /  Typography
015  /  Typography
016  /  Typography
017  /  Colour Palette
018  /  Image Guidelines
019  /  Iconography
020  /  Brand Usage
021  /  Brand Usage
022  /  Brand Usage
023  /  Brand Usage
024  /  End
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