Role
Branding
Logo Design
Logos
Client
Squareone Photography
Vet Easy
Vitamin Health
Sparkbox Marketing
Date
2016Â
2020
2021
2023
Software
Adobe Illustrator
Role
Branding, Logo Design
Client
Squareone Photography
Vet Easy
Vitamin Health
Sparkbox Marketing
Date
2016 - 2023
Software
Adobe Illustrator
Squareone Photography
Squareone Photography
Squareone Photography, founded by two friends that bonded over their passion for photography, specializes in capturing the cherished moments of weddings. They needed a logo that reflects their commitment to preserving the memories of a couple's journey and story from day one.
The final logo design features an angled 3-dimensional square that also transitions into a sleek symmetrical hexagon shape. This design choice symbolizes both the beginning of a journey and the structured stability that Squareone Photography offers. The use of Arcon, a clean and modern sans-serif typeface, contributes to the logo's professional appearance. Additionally, the light teal accent colour adds character and a contemporary touch, enhancing the logo's visual appeal.
Vet Easy
Vet Easy
Before its app launch, Vet Easy, a personalized drug dosage calculator for veterinary professionals, sought a logo design to serve as the face of their innovative app idea. Developed by a team with deep roots in the veterinary field, the app aimed to streamline patient assessments, save valuable time, and provide error-free results.
The final logo design is a distinctive emblem that combines triangles to form a dog silhouette with a medical cross. This geometric pattern adds a modern twist while maintaining a professional appearance, utilizing green to evoke feelings of health, relaxation, and healing. Following its successful launch in December 2020, Vet Easy quickly gained traction, with over 10,000 downloads to date. This impressive milestone underscores the app's effectiveness and popularity within the veterinary community, solidifying its position as a trusted tool for efficient, error-free patient care.
Vitamin Health
Vitamin Health
Vitamin Health, a new e-commerce venture based in Hong Kong, aims to provide a variety of vitamins to its consumers from the comfort of their own home. As a startup in its developmental phase, Vitamin Health recognized the importance of establishing a strong visual identity through logo design and branding.
The final logo design features a simplified plant motif with three leaves and a cross inside, symbolizing physical health and wellbeing. Its modern aesthetic exudes playfulness, complemented by the bold contrast of vibrant green and orange colours. The use of Cocogoose Pro, a geometric sans-serif typeface, lends the logo a contemporary feel with its clean lines and rounded corners, embodying both strength and approachability.
Sparkbox Marketing
Sparkbox Marketing
Sparkbox Marketing, a dynamic full-spectrum marketing agency, sought a logo design to encapsulate its innovative spirit and commitment to creativity. Represented by a vibrant palette, the logo design features an open box composed of building blocks, symbolizing Sparkbox's strong foundation in strategy, effective planning, and creative solutions.
Beyond the confines of the box, a spark emerges to represent the agency's unwavering commitment to pushing the boundaries of innovation beyond traditional constraints. The use of Proximate Display, a modern sans serif typeface, adds to the logo's contemporary aesthetic. Characterized by rounded strokes and contrasting slants, the typeface conveys both approachability and character, capturing the true essence of the Sparkbox brand.
